Elitewheels came from humble beginnings. The company’s founders, Tony Tong and Jack Chen, were classmates studying engineering in 2009. During that time, the carbon fiber wheel, frame, and part industry was just taking off in China. In 2013, their love for cycling inspired them to team up and create something that fellow cyclists would love and enjoy!

Since its establishment in 2015, our objective at Elitewheels has been to manufacture carbon fiber wheels of the highest quality. With 32 patents and decades of combined engineering experience, we put a strong emphasis on research and development. As cycling enthusiasts, we are able to relate to fellow riders and consider how to best cater to their needs. Elitewheels employs cutting-edge manufacturing techniques to make truly innovative wheels with quality far above the industry standard.

After eight years of hard work, there are now tens of thousands of satisfied Elitewheels customers from all around the globe. We are committed to manufacturing high performance, carbon fiber bicycle wheels that are of the utmost quality, proven reliable, and can pass the strictest safety standards. Following the company’s long-term development plan, Elitewheels has been able to expand. We have been building a global service network since early 2022. Our wheels are now ridden by multiple top UCI Continental teams competing on the world stage in the World Championships and ProTour races.