Originally founded in 2007, as an offshoot of BF1 systems—an engineering firm specializing in motorsports—Factor is a high-performance cycling brand bringing Formula-1-level precision and innovation to the world of cycling. Each Factor bike is designed with meticulous attention to detail, seamlessly blending performance and aesthetics.

Factor produces road, gravel, and time trial bikes that are used by professional teams and elite athletes worldwide. Their flagship models, such as the Ostro VAM, Hanzo, and LS, combine aerodynamic efficiency and lightweight construction for every type of terrain.